It Runs In The Genes! Ashley Graham & Her Mum Model Bikinis In New Swimwear Campaign

Plus-size model, Ashley Graham and her 53-year-old mum, Linda are the faces of Swimsuit For All‘s latest campaign, and they’re serving a major dose of mother-daughter goals.

The campaign photos see the mother and daughter rocking bikinis from the swimwear label and looking gorgeous while at it.

Speaking on the campaign in an interview with Vogue, Ashley said, “What I want is for women my mother’s age to feel empowered and to know that they too can look just as hot in a one-piece, a two-piece, or string bikini. I believe that beauty is beyond, age, race, or size, and it’s not a trend— at every stage of your life, you can feel beautiful.”