It’s been a long time coming and finally, The Weeknd just revealed his new collection Parallel from his collaboration with German footwear brand, Puma will be launched soon.
The collection features high top’s in bright white and olive hues, which makes it wearable for both sexes and also streetwear staples like T-shirts, denim jackets to pair with the high tops.
“We’ve been working with Puma for almost a year, and everyone is more than ready to get the sneakers out. I was nervous at first, but when I finally got to hold the product, I immediately fell in love. I think people will like it.”said The Weeknd to Footwear News.
According to him, he hopes everyone gets to rock his boot.
“To be honest, I just want to see everyone wearing it, I want it to be part of pop culture. I want to walk down the street and see kids wearing it and women wearing it. I want to see the pope wearing it. I want to see Barack Obama wearing it. I want to see Elon Musk wearing it.”